Chinese Barbecue Restaurant Gains Popularity with Zero-Calorie Spicy Bamboo Skewers
A barbecue restaurant in Shaoyang, Hunan Province, China, has introduced an innovative snack that’s capturing attention: spicy bamboo skewers designed to offer the flavor of barbecue without the associated calories. This unique offering has become particularly popular among health-conscious diners, especially women seeking guilt-free late-night snacks.
The snack consists of bamboo skewers seasoned with a blend of spices, chili, and spring onions, then lightly grilled to infuse a smoky flavor. Diners are meant to savor the seasoning by sucking on the skewers, enjoying the taste without consuming any actual food. Each serving includes 50 skewers and is priced at 10 yuan (approximately $1.40), making it an affordable option for those looking to indulge without calorie intake.
The restaurant’s owner, identified as Mr. Ma, developed the spicy bamboo skewers after noticing that many female customers refrained from ordering traditional barbecue items due to concerns about weight gain. He aimed to create a snack that would allow patrons to enjoy the flavors of barbecue without the guilt of added calories. “The sticks let female diners enjoy snacks without gaining weight,” Ma explained.
Since the introduction of the spicy bamboo skewers, the restaurant has experienced a surge in popularity. A video showcasing the preparation of the skewers went viral on Chinese social media platforms, garnering over 600,000 likes. This exposure led to an average of over 100 servings sold daily and a 30% increase in customer visits. Each portion yields a profit of approximately 4 to 5 yuan after expenses.
Customer reactions have been mixed. Some appreciate the innovative approach to enjoying barbecue flavors without calorie intake, while others question the practicality and appeal of sucking on seasoned bamboo sticks. Health experts note that while the skewers offer a calorie-free alternative, they do not provide nutritional value. Additionally, the high sodium content from the seasoning could be a concern for individuals monitoring their salt intake.
This trend reflects a broader movement in China’s culinary scene, where chefs and restaurateurs are experimenting with novel ways to cater to health-conscious consumers. The spicy bamboo skewers exemplify how traditional flavors can be reimagined to align with modern dietary preferences.
